Collage of Binoculars, Light Bulb, Hot air Balloon, Rocket and Gear.

What Business Stage are you in?

No two business journeys are the same. Find the business support you need based on milestones and challenges most commonly associated with exploration, idea development, startup, sustained operation and scaling your business.

Find the stage that best represents your business below.

Binoculars

Exploration

I have…

  • an interest in Innovation
  • a motivation to solve problems
  • a desire to work in a startup environment
  • a desire to create my own startup
  • an interest in being self-employed.
  • some general ideas but don’t know where to start
See resources for Exploration
Light Bulb

Idea

I have…

  • identified a problem that could be solved with a new product or service
  • a specific Idea for a product or service
  • done a shallow search to validate the business potential
  • loosely aligned my idea with the strategic plan for my region
  • shared the idea with my personal and professional networks
See resources for Idea
Gear - Startup Icon

Startup

I have…

  • a business plan underway or completed
  • financial projection and pricing framework underway or completed
  • deep competitive analysis underway or completed
  • a customer profile underway or completed
  • officially registered as a business
See resources for Startup
Hot Air Balloon

Established

I have…

  • established initial sales channels
  • started to establish a core management team
  • collected first round of customer feedback
  • brand and marketing strategies underway or completed
  • collected data to help me analyze and begin tweaking my current
    business model
See resources for Established
Rocket

Ready to Scale

I have…

  • refined my business model and arrived at a successful, repeatable,
    and scalable strategy.
  • identified new market opportunities to expand product or service
See resources for Ready to Scale
Binoculars

Exploration

I have…

  • an interest in Innovation
  • a motivation to solve problems
  • a desire to work in a startup environment
  • a desire to create my own startup
  • an interest in being self-employed.
  • some general ideas but don’t know where to start
See resources for Exploration
Light Bulb

Idea

I have…

  • identified a problem that could be solved with a new product or service
  • a specific Idea for a product or service
  • done a shallow search to validate the business potential
  • loosely aligned my idea with the strategic plan for my region
  • shared the idea with my personal and professional networks
See resources for Idea
Gear - Startup Icon

Startup

I have…

  • a business plan underway or completed
  • financial projection and pricing framework underway or completed
  • deep competitive analysis underway or completed
  • a customer profile underway or completed
  • officially registered as a business
See resources for Startup
Hot Air Balloon

Established

I have…

  • established initial sales channels
  • started to establish a core management team
  • collected first round of customer feedback
  • brand and marketing strategies underway or completed
  • collected data to help me analyze and begin tweaking my current
    business model
See resources for Established
Rocket

Ready to Scale

I have…

  • refined my business model and arrived at a successful, repeatable,
    and scalable strategy.
  • identified new market opportunities to expand product or service
See resources for Ready to Scale

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We acknowledge the support of the Government of Canada through the Federal Economic Development Agency for Southern Ontario.